Personalize their Journey
Once the individual traveler’s needs and preferences are understood, the next step is determining how to personalize their journey for a seamless and enriching experience.
This can range from proactively providing relevant information and assistance to reduce stress, to offering on-demand recommendations for products and services, as well as exclusive pre-, during-, and post-journey experiences.
AI ensures that each traveler receives tailored offers, content, and services at every stage of their journey, enhancing convenience, engagement, and satisfaction.
Some examples of actual use cases:
- Real-Time Flight & Gate Updates with Smart Alerts
→ AI tracks a traveler’s flight status and proactively sends real-time updates about gate changes, boarding time, or delays via their preferred messaging app. - Personalized Baggage Claim Alerts
→ AI notifies travelers exactly when and where their luggage will arrive, reducing uncertainty and unnecessary waiting at baggage carousels. - Real-Time Personalized Offers Based on Flight Details
→ AI detects a traveler’s upcoming long-haul flight and proactively offers a discount on noise-canceling headphones at an airport electronics store. - Personalized Quiet Zone & Relaxation Recommendations
→ AI detects a long layover and suggests nearby airport quiet zones, nap pods, or less crowded lounges based on the traveler’s preferences. - AI-Powered Digital Concierge for Airport Navigation & Shopping
→ A traveler receives real-time guidance to the shortest security line, followed by a personalized shopping route based on their interests and past purchases. - Tailored F&B Recommendations Based on Dietary Preferences
→ AI recognizes a frequent traveler’s preference for plant-based meals and recommends a nearby restaurant at the airport with a relevant menu item.
AI in travel retail can feel overwhelming—but it doesn’t have to be. Start small, learn fast, and grow big. The key is to start today.
Choose a concrete, manageable use case—whether it’s in-store personalized product recommendations, unlocking the information on your website via Whatsapp or a smarter approach to way-finding and departure times. Implement, learn, and refine. The key is to start today. AI isn’t a distant future—it’s happening now. The sooner you begin, the sooner you’ll see real, measurable impact.